Cut an all-in-one marketing AI down to just short-form video

Pat Walls… then they notice an even bigger problem while they're building it. A lot of people just ask the question is, "Okay, I want to do TikTok. I want to do UGC, but I don't know what videos to create." So, it sounds like your tool is great for that. Let's switch topics a little bit and talk about how you actually built this. I know you didn't have a crazy technical background. What did the timeline look like from idea to live app and first customer?

GauravYeah, for sure. Timeline-wise, like I said previously, we wanted to solve marketing. And so, our first product, we built a very horizontal tool. We called it Cassius AI because we thought the name sounded cool. And we said, "Okay, we're going to build an AI. You can do SEO, LLMO. You can engage with people on Reddit. You can make short-form content." Again, we're very early. We were really felt passionate about this problem. So, we thought, "Surely the best solution is just to do all of it in one." We spun up a few V1s, which we started in July. We shipped those in around August and kept shipping throughout September.

GauravAfter kind of interacting with customers, we realized the final product that we wanted to build was short-form content. So, we went all-in on the short-form content part. That development started around in October, and by the time we got to December, we had shipped the beta of this vertical solution to around 2,000-person wait list. After lots and lots of feedback and iteration, we officially launched what we know as Fastlane today publicly to the world on March 23rd.

Pat WallsKind of what you said there is you just wanted to get started, potentially solving that problem, uh, but you probably solved it a little bit too wide, and then the classic advice is to niche down. Let's switch topics a little bit and talk about what's the tech stack behind this nearly million-dollar SaaS in 2026?