B2C · cable and phone carrier

How Spectrum grows

1 tactic from 1 interview.

About Spectrum

What it is: US carrier (then Time Warner) that built one-click Nomorobo activation into its customer control panel

As described in the interviews, not independently verified.

Spectrum's tactic

Nomorobo · B2C · robocall blocking app

Let phone carriers turn on your free service in one click from their control panels

Another huge free channel with no biz dev team; no numbers

Because landline blocking was free, carriers such as Time Warner (now Spectrum) came inbound asking to offer it so they could say they provided robocall blocking without paying. They added one-click activation in customer control panels that calls Nomorobo's API with the phone number and sets up the simring number automatically.

Workedpartnershipsintegrations-marketplaces

Sub Club by RevenueCat · 2023-11-01

Topics

Partnerships and co-marketing1

Interviews

From Idea to 8-Figure Exit in 10 Years Flat — Aaron Foss, Nomorobo · Sub Club by RevenueCat · 2023-11-01