Sub Club by RevenueCat · 2026-03-08

Why App Economy Disruption Won’t Happen As Fast As Everyone Thinks – Eric Seufert

Short commentary episode: David Barnard asks Eric Seufert (Mobile Dev Memo) whether AI will disrupt the app economy. Seufert argues generative tools are inflationary for advertising (more content, harder to stand out), that distribution not code is the barrier, that vibe coding cannot produce scalable products, that AI helps defend against copycats (his team scans the App Store daily for copycats and their ads), and that cheaper software pushes monetization toward ads without collapsing CPMs because new apps are the ad buyers.

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An app company · guest's company

Use AI to scan the App Store daily for copycats and track their ads

Speaker says it gives them defenses against clones; no results shared

Built internal AI tooling that scans the App Store every day, looks for copycat apps and apps rising virally, and monitors the ads those apps run, as a defense mechanism against AI-accelerated clones. Host echoes: run app store queries daily to watch for copycats.

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Sub Club by RevenueCat · 2026-03-08