Starter Story · 2026-10-11
My First SaaS Project Just Hit $11K/Month
Vadim Strizheus, 19, quit a marketing job and built Vugola, an AI video clipping and editing tool for clippers, creators and agencies, with no coding experience (Lovable, then Claude, now Codex). He started marketing in March; plugging Vugola into viral AI trends on X got him to $2-3K MRR, and a new Instagram UGC account that copies competitors' viral formats, posted 3-6 times a day in about 45 minutes with a $15/month ManyChat subscription, took him to about $11.2K MRR with roughly 400 paying users.
Play the episode4 tactics
Numbers mentioned
| Who | Metric | Value | Context | When |
|---|---|---|---|---|
| Vugola | mrr | USD 11.2K/month approximate | 1:31 | |
| Vugola | revenue | USD 10K/month approximate | Host intro: over $10K/month | 0:09 |
| Vugola | mrr | USD 11K/month approximate | Episode title: 'My First SaaS Project Just Hit $11K/Month'; description says $10K/month | 1:31 |
| Vugola | users | a few tens of thousands estimate | Sign-ups over 'the past 4 weeks to a few months' | 1:31 |
| Vugola | users | 20K users approximate | Description: 'over 20K users' | 1:31 |
| Vugola | paying users | 400 users approximate | 1:31 | |
| Vugola | mrr | USD 2,000–3,000/month approximate | MRR reached from X alone | 6:03 |
| Vugola | time to milestone | 5 months approximate | From launch to over $10K/month | 0:09 |
| Vugola | time to milestone | 4 months approximate | Time to build the MVP on Lovable with no coding experience | 4:19 |
| Vugola | followers | 10.8K followers | New Instagram UGC account, a few months old | 6:58 |
| Vugola | views | 132K views | Top Instagram UGC video shown; others shown had 18K and 21K | 6:58 |
| Vugola | activity volume | 3–6 posts/day approximate | Instagram posts per day | 6:58 |
| Vugola | activity volume | 30–45 minutes/day approximate | Daily time spent making and posting the Instagram content | 9:14 |
| Vugola | cost | USD 15/month | ManyChat subscription; the only cost of the Instagram strategy | 9:14 |