B2B · AI paywall builder

How Helium grows

1 tactic and 1 figures from 1 interview.

tryhelium.com

About Helium

What it is: AI paywall/onboarding builder with A/B testing without app updates, plus app-to-web payments via Stripe and a paywall agency
Who it's for: Subscription app developers

As described in the interviews, not independently verified.

Helium's tactic

Helium · B2B · AI paywall builder

Ask sign-ups for their revenue; call the big apps, let small ones straight in

Helium's 'Get Started' asks a few questions including average revenue. Small apps get in directly; big apps see what looks like a waitlist so the team can talk to them first. Guest says it may soon open to everyone instantly.

Unknownlanding-pagesales-org

App Masters · 2026-03-28

Helium by the numbers

Metric	Value	Context	Said in
count	1,000M paywall events approximate	Paywall events in Helium's dataset ('over a billion')	App Masters 2026-03-28 6:20

Topics

Outbound sales and cold outreach1

Interviews

Build Better Paywalls with AI · App Masters · 2026-03-28