B2C · AI lecture notes app

How Quizzer AI grows

1 tactic from 1 interview.

About Quizzer AI

What it is: Records college lectures and produces AI summaries of the notes
Who it's for: college students

As described in the interviews, not independently verified.

Quizzer AI's tactic

Quizzer AI · B2C · AI lecture notes app

Film a skit of a student asleep in a lecture while the app records it

Guest says it gets very good engagement; no numbers

Skit format on TikTok and Instagram: a college student sits asleep in a lecture hall with a laptop on their lap running the app, which is recording the lecture. Filmed over the shoulder by a student behind. Caption: "WTF, college isn't even real anymore." Relatable, funny and a bit controversial while showing the product and its value.

Workedorganic-short-videougc-creators

Sub Club by RevenueCat · 2024-11-13

Topics

Hooks for short-form video ads and posts1 Ad creative and creative testing1 Instagram marketing for apps1 UGC creator programs for apps1 Short-form video marketing (TikTok, Reels, Shorts)1 TikTok marketing for apps1

Interviews

How to Go Viral on TikTok (and Profit From It) — Joseph Choi, Viral App Founders · Sub Club by RevenueCat · 2024-11-13