B2C · meditation app for golfers

How Undaunted Golf grows

2 tactics and 3 figures from 1 interview.

About Undaunted Golf

What it is: Mental skills and meditation app aimed at high school and college golfers
Who it's for: Competitive junior and college golfers (intended); actually liked by older men and coaches
Launched: idea in 2015
Funding: bootstrapped
Outcome: Abandoned after about 5 years with no product-market fit

As described in the interviews, not independently verified.

Undaunted Golf's 2 tactics

Undaunted Golf · B2C · meditation app for golfers

Email all 300+ college golf coaches one by one about the app

About 5 replies: 2 'unsubscribe', 1 hostile, 2 asked for Android

Collected emails of every college golf coach in the US and sent each an individual copy-pasted email. Acted on two replies asking for Android by building an Android app.

Failedoutbound-salesemail

Sub Club by RevenueCat · 2025-07-09

Undaunted Golf · B2C · meditation app for golfers

Try a few Twitter ads

Didn't work; founder calls it a weak effort

Ran some small Twitter ads for the meditation app.

Failedpaid-social

Sub Club by RevenueCat · 2025-07-09

Undaunted Golf by the numbers

Metric	Value	Context	Said in
time to milestone	5 years approximate	From idea to realizing through user interviews that athletes did not want the app	Sub Club by RevenueCat 2025-07-09 4:20
activity volume	300 emails approximate	Individual cold emails to every college golf coach in the US (over 300)	Sub Club by RevenueCat 2025-07-09 6:42
count	5 responses approximate	Replies to the 300+ cold emails; two said 'Unsubscribe', two asked for Android, one was hostile	Sub Club by RevenueCat 2025-07-09 6:42

Topics

Outbound sales and cold outreach1

Interviews

Turning a Side Project into a Six-Figure Subscription Business – Eric Duffett, Shot Pattern · Sub Club by RevenueCat · 2025-07-09