B2C · AI photo-to-video app

How Vidia grows

1 tactic and 2 figures from 1 interview.

About Vidia

What it is: AI video generator that turns photos into short movies with effects

As described in the interviews, not independently verified.

Vidia's tactic

Vidia · B2C · AI photo-to-video app

Open ads with a strange first 3 seconds, then show the app in use

Among its top creatives; guest expects high CTR, no numbers

Ad opens with something bizarre and unexpected to stop the swipe (first-three-seconds rule), then the second half demonstrates the app's usage scenario. Its other top creatives are AI-generated ('Only photos? That's boring...') and a money-making angle. ~80% of its creatives ran on iOS; top regions US, Philippines, UK.

Workedpaid-social

App Masters · 2026-04-04

Vidia by the numbers

Metric	Value	Context	Said in
share	80% approximate	Share of its ad creatives released for iOS ('nearly 80%'); top regions US, then Philippines and UK	App Masters 2026-04-04 39:34
rank	one of the productivity apps with the greatest increase in downloads in 2025 approximate		App Masters 2026-04-04 39:34

Topics

Hooks for short-form video ads and posts1 Ad creative and creative testing1

Interviews

AI Apps & $6B Trends: What’s REALLY Working in 2026 · App Masters · 2026-04-04