How I Made $1M Building 30 Micro-Apps

Every product is either a Chrome extension or a Google Workspace Marketplace add-on (Sheets, Slides, Forms), rather than a standalone product built from scratch, so the platform supplies the users. Examples: Send Simple and SheetAI (Google Sheets), MagicSlides (Google Slides), MagicForm (Google Forms), Blurweb (Chrome extension).

Each app is single-purpose ('this app does this'): talk to a YouTube video, blur sensitive info in one click, turn a document into slides. Reasoning: with many features neither the founder nor the customer knows what is being sold; people come for one thing, and a starter can't build everything.

In his first year he launched just one product and kept working on it although people didn't want it. He then switched to launching many small products and iterating on angles, ending up with 30+ products, of which 8 made revenue. Calls sticking with the one non-working product his biggest mistake.

Launched products on AppSumo and got sales there. His first two side products were launched with lifetime deals (platform not stated) and each earned a month's salary within 2 days of launch, which let him quit his job.

Went into Facebook groups and found one whose members were the audience the product was made for, and got his first sale there. Product and approach details not given.

Created a new YouTube channel for every product (MagicSlides, SheetAI, MagicForm...) and made videos about that product, because his apps serve different audiences and one channel covering them all would confuse viewers. Started 5 years ago with a poor setup rather than waiting to be ready. Videos keep selling for years (oldest MagicSlides video ~3 years old).

Holds his phone and records himself saying 'This app helps you do this, this, this', opens Instagram's Edits app, adds a title and caption, and posts. Did this for multiple apps: 10 videos within one hour. No polish; the point is to push content without knowing what will work.

Spend 5 minutes making a simple page with any vibe coding tool saying the product is available for pre-order, with delivery 10-30 days out (whatever time you need for an MVP). Only when the first sale comes in, start the delivery timer and build. He says he ignored this for a long time as a builder but now places the buy button first.

After SheetAI (Google Sheets, ~$2K MRR) and MagicSlides (Google Slides, idea from an investor asking for a pitch deck), he asked which Google Workspace app was not yet covered and built MagicForm for Google Forms.

Saw someone get hundreds to 1,000 likes for sharing sign-in/sign-up screens, created a GitHub account under 'theindianappguy' and posted his own sign-up/sign-in screen; from then on built things in order to share them.