Short drama app startups Olivia has met
Make short dramas with AI to cut costs, then spend the savings on ads
Short drama apps now earn hundreds of millions; no per-company numbers
Unknownfeature-developmentpaid-social
What they did
Several short-drama startups use AI to fully generate or edit their short dramas, producing them at much lower cost and spending more on marketing to distribute them.
What happened
Category-level growth only: short dramas making 'hundreds of millions of dollars'.
In their words
Sub Club by RevenueCat · The Boom In Non-Game App Revenue And What's Driving It – Olivia Moore, Andreessen Horowitz“And I personally have met several startups that are largely using AI to either fully generate or edit these short dramas, and so then they can make them at much lower cost and spend more on marketing to distribute them.”
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