A flight simulator add-on · B2C · cohost's old side project
Raise a niche utility's price from $5 to $20 a month
No change in downloads after a 4x price rise
Workedpricing
What they did
A weekend-built Windows utility connecting the ForeFlight iPad app to Microsoft Flight Simulator, sold on Gumroad at $5/month. Overwhelmed by support, he raised it to $20/month hoping to deter buyers.
What happened
Zero change in downloads; he thinks even $50 would have sold because the niche was so specific.
- Stage
- growth
- Effort
- One price change
In their words
Sub Club by RevenueCat · From Corporate Web Developer to Full-Time Indie Hacker — Sebastian Röhl, HabitKit“I was like so annoyed of all the support I was having to do, I was just like, "I don't want any more, I don't want anybody to download this anymore." So I made it $20 a month. Zero change in downloads.”
Related topics
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