B2B · ad signal optimization service

How Voyantis grows

1 tactic from 1 interview.

About Voyantis

What it is: Third party that filters and times conversion signals and sends them back to ad networks for clients

As described in the interviews, not independently verified.

Voyantis's tactic

A subscription app · B2C · Thomas Petit client

Let a signal specialist filter and send your ad events, and test it

One of two tests looks good, the other doesn't; not conclusive

Client already had a fairly sophisticated in-house signal system; handed optimization to Voyantis, which filters events and sends them back to the networks itself (including event-timing tricks). Running two tests.

Mixedanalytics-attributionpaid-social

Sub Club by RevenueCat · 2025-08-20

Topics

Attribution and ad signal engineering1

Interviews

Signal Engineering: Strategic Data Filtering for Better Ad Performance — Thomas Petit, Independent Consultant · Sub Club by RevenueCat · 2025-08-20