GTM Sauce

Fleet · B2B · laptop rental for companies

Have suppliers ship laptops straight to customers; keep only a few spares for swaps

Almost no inventory risk; broken devices replaced instead of repaired

Workedcustomer-supportfinancing

What they did

No pre-bought stock in warehouses: suppliers deliver devices directly to the client. Fleet keeps only a small stock of computers in every country it operates in for fast replacement, so a client's employee with a broken machine gets a new one immediately instead of waiting for a repair.

What happened

Stock is 'almost nothing'; guest credits the asset-light model for being able to scale fast

In their words

How He Makes $40M/yr Renting Laptops for $50/Mo

Play from 13:31
13:19

HostLet me just make sure I understand something. So, let's say your first customer ever, right, they're renting a MacBook Air 13-in with an M3 chip, right, and you're charging them $59 a month. Don't you guys have to go buy the computer for 2K?

Sevan Marian… have to buy the machine and then you get a machine back, it's I mean doesn't make sense. Uh so, the fact that it's a 36 months contract allow us to resell the contract to a bank, you know? And the bank will pay us up front for the total value of the contract. So, we buy the computer, but we get the the full value of the contract up front, which allow us to to you know to to make our margin and and and our profit, you know, uh from day one. So, if the client goes bankrupt with uh 100 Fleet computer, you know? Um we already got the money for the contract, and it's the bank who take the risk, the credit risk. We don't pre-buy computer and and have them in a warehouse waiting to sell them, no? We work and in like directly with suppliers. So, our suppliers uh delivers the client directly, you know? So, we don't have stock, inventory um risk also. Uh so, it's very very asset-light business model, and that's why we are we can scale, we can double the revenue next month.

14:50

HostSo, just to confirm this, right, if someone's paying you 59 bucks a month, right, times a 36-month contract, that's $2,124. You're taking that contract and selling it to a bank, and the bank is wiring you $2,124 on day one, is that right?

16:01

HostSo, if we looked at your balance sheet today, what dollars of inventory would you would we see you guys holding on your balance sheet that you haven't sold off to the bank? Is it in the millions?

16:08

Sevan MarianSo, we have a stock of computer that we keep for re- for fast replacement, you know? Because we ensure client, in B2B it's very important, we ensure client continuity in the in the use of the device, no? So, if there is a uh an issue with a computer, we don't we we don't make the client wait for a repair and get back the computer because the employee will not be able to work on uh on a machine during this time. So, we we replace it. So, we have a little stock to ensure the service in every in every country we operate, but it's uh it's very like it's it's almost nothing, you know?

16:38

HostYou mentioned you guys are very profitable. Are are we talking like 20% EBITDA margin post the LBO, or are you still like 30, 40%?

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Tags: asset-light, drop-ship, no-inventory, device-replacement, b2b