Letterly · B2C · voice-to-text notes app
Let people start recording from a widget and copy the text in one tap
One-tap copy is one of the most used features; no numbers
Workedproduct-activationretention
What they did
Recording starts from a widget with one click; click stop and the text is ready (moving to real-time transcription). Favorited rewrite styles appear at the bottom of each note for one-tap rewrites, and several rewrites can be swiped between. Alongside a share button, added a one-click copy button, plus one-tap send to Google Docs or Notion and tap-to-append voice to an existing note.
What happened
One-click copy is 'one of the most usable feature right now'.
- Stage
- product
“To start recording with Letterly, like a click of a button, it's widget and you can click it, click stop, and the text is ready.”
“Also, we know that sometimes uh we have a share button. We understand that sometimes it's much easier just to copy in one click, and we put it and this is like one of the most usable feature right now.”
Related topics
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More from this episode
- Letterly: Pick an idea others already proved, and build a much simpler versionWorked after six or seven novel-idea startups failed; now $250K/month
- Letterly: Simplify every screen, and delay promised features until they're simpleFounder credits it as the main reason for $250K/month despite free alternatives
- Letterly: Ask early customers why they pay you instead of using ChatGPT for freeEveryone said it just 'feels much easier', confirming ease as the edge
- Letterly: Put a large share of monthly revenue back into adsSpends roughly $100K-200K a month on ads; results not shared