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Photoroom · B2C · AI product photo editor

Switch the founder to an Android phone for a year and give staff free Androids

Founder says it made the team care about Android details; no numbers

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What they did

Founder moved his SIM card to a good Android phone and used only Android for about a year while building the app. Any iOS-using employee (especially PMs) who will use or test Android gets a second, Android device. No dedicated QA team: everyone owns their bugs, and a week-long TestFlight / Android internal beta plus analytics catches issues. Support more old OS versions on Android than on iOS.

What happened

Ensures attention to detail on Android in a team biased toward iOS; no measured outcome.
Stage
growth
9:35
“I remember the thing I did is like for a year or so, I I just switch as like a founder as we were building the app to Android.”
Matt Rouif
11:14
“anyone that wants an Android as a Photoroom employee, who's on iOS and wants Android and is going to use it, or test it, or try it, or is a PM, we just You can have two device if you're going to help the Android team.”
Matt Rouif

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