Stoppr · B2C · quit-sugar app for women
Copy an app making $200K a month, but aim it at a different problem and country
$5K in month one; $12K/month and 60K downloads after 5 months
Workedpositioning-nichemarket-selectionlocalization
What they did
Found Quittr (a quit-habit app by three teenage founders) through a YouTube podcast where they said it made $200K/month after month 3. Kept its proven principles (onboarding, subscription setup) but moved it to a different niche: quitting sugar cravings, for Gen Z women (13-25), focused on France where nobody was doing it. Pricing: weekly, monthly and yearly plans, the yearly with a trial. Recommended playbook: find a very successful app, check whether it targets a specific niche and region, confirm its monthly revenue in Sensor Tower, then pick a new niche so you are not taking the original's customers.
What happened
$5,000 in the first month; $12,000/month, 60,000 downloads and ~900 paying customers after 5 months, at a 75% margin.
- Stage
- pre-launch
- Effort
- Solo founder, about a month from start to launch
In their words
Starter Story · I found a successful app, made it 1% different, and now make $12K/month (STOPPR)“I built that app 5 months ago, and to find the idea for my app, I cloned a very successful app. And first month of revenue, I made $5,000.”
“The first step that will be to find a very successful app, to check basically like if it's for like a specific niche, and if that app market for a specific regions and countries. To confirm the revenue, you have to go to Sensor Tower”
Related topics
Get tactics like this every Monday
New tactics from the week's founder interviews, each linked to where it was said.
More from this episode
- Stoppr: Screenshot every onboarding screen of a winning app and have AI rebuild each oneFull copy built in 2.5 weeks; approved by Apple a week later
- Stoppr: Check Google Trends and TikTok/Instagram for rising interest before buildingFounder says it confirmed the niche; the app then hit $12K/month
- Stoppr: Find French creators who already promoted apps and email them through a sequence toolMain growth channel behind 60K downloads; no per-creator numbers
- Stoppr: Pay about $100 a month to push videos that already went viral on TikTokJust started; no results reported