Algrow · B2C · viral video research tool
Drop a waitlist link in the Discord chats where people asked about your tool
Founder says this is how the product started; no numbers
Workedpr-launchcommunity
What they did
After weeks of screen-sharing in the server, posted a waitlist link in the Discord chat: 'If you want to try the tool, just sign up here and once it's released, you'll get an email.' Start-over version: once you have enough interested people, collect emails on a waitlist, or start your own Discord server for the future product to funnel ideal customers in without risking self-promo bans.
What happened
Launched the first user base (claimed; no waitlist numbers given)
- Stage
- pre-launch
“So, I would put in the Discord server in the chat just a waitlist and be like, "If you want to try the tool, just sign up here and once it's released, you'll get an email," something like that. And that's how Algrow started.”
Related topics
Get tactics like this every Monday
New tactics from the week's founder interviews, each linked to where it was said.
More from this episode
- Algrow: Search niche Discord servers for questions people keep askingFound repeated 'how do I find a niche' questions; built the product around them
- Algrow: Join Discord voice chats, mute, and just screen-share yourself using your toolMembers kept asking what it was; server owner made a free YouTube promo video
- Algrow: When someone in the group asks for help, solve it with your tool instead of pitchingWord of mouth took off; new users said a friend told them
- Algrow: Give your earliest users free access so they show it to friends who payFounder credits it for the fast early growth; no numbers
- Algrow: Ship a buggy first version in a week if the main feature worksFirst user hit an error but still used the core features
- Rizz App: Post faceless fake texting-story videos to promote an app as an affiliateOver $10K earned for three friends, but it wasn't sustainable