Cat on Chair · B2C · cat-themed focus timer app
Get your app into Instagram creators' 'favorite apps' roundup posts
One post hit 2M+ views; a Threads reshare doubled downloads and revenue overnight
Workedinfluencerword-of-mouth
What they did
Instagram influencers shared app-collection (roundup) posts featuring the app; one exploded past 2 million views. Someone in Taiwan then shared the app on Threads, where it went viral again. No outreach or payment was described; it appears organic.
What happened
Downloads and revenue roughly doubled overnight; peaked at #3 free productivity and #11 all free apps in Taiwan.
- Stage
- growth
- Effort
- Not described; appears unsolicited
“the app truly took off when some Instagram influencers started sharing app collection posts featuring us, and one of them exploded and hitting over 2 million views.”
“someone in Taiwan saw it, shared our app on Threads, where it went viral all over again.”
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