Let creators make their own link and 25%-off code for a 50% commission

In-app affiliate area where anyone generates a deep link and a coupon code giving 25% off; affiliates earn 50% of the initial purchase. Target creators were workout creators, who nearly all sell their own programs.

Creators ghosted him, even ones with 20K followers when he had 300K. Affiliates who joined earned $200-300/month despite big traffic, so he moved to retainers (t17).