How WiseSam grows

Ad story continues into the funnel: users arriving from an ad get a long question flow (work situation, tools, where they chat, pain points, goals) with answers reflected back and a summary at the end, then 'Get Sam for $1' promo week, then $10/week, straight to Stripe checkout. Answers are actually used to personalize the agent. Direct website visitors skip most questions because they weren't warmed up by an ad. Funnel length and screens are A/B tested.

Instead of an empty chat, show opinionated buttons (helpful tasks, calendar, mailbox, 'let's get to know each other') that send a prepared message and have Sam ask e.g. for a voice note about the user. Goal: learn where they work, who matters, their goals. Next step: prepare ~10 quick-win use cases (birthday reminders, daily price checks) before asking for sensitive access like email.