GTM Sauce

Starter Story · 2026-01-21

How I Used Reddit to Build a $34K/Month SaaS

Romàn Czerny, marketing co-founder of gojiberry AI (intent-based LinkedIn lead finding and outreach, mostly on a $99 plan), grew from zero to ~$30K MRR in about 4-6 months, with Reddit bringing the first ~100 customers: 11M+ impressions and 40K+ site visits from story posts with proof and no direct product plug (e.g. paying 5 LinkedIn influencers $1,250; getting rejected at the YC interview). His playbook: warmed-up accounts one per browser, a 15-person upvote group for the first 10 minutes, and replying to every comment. He previously scaled Koko AI to $50K MRR with outreach and sold it.

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6 tactics

gojiberry AI · B2B · LinkedIn lead finder and outreach tool

11M impressions, 40K visitors, ~100 first customers; single posts brought 10-15 clients

Posts are first-person stories from daily life as a SaaS marketer, with screenshots as proof, e.g. 'I paid 5 influencers on LinkedIn to promote my SaaS, here's what $1,250 got me' and a post about being rejected at the Y Combinator interview. Never put the SaaS directly in the post; trigger curiosity by highlighting it and let readers find it (SaaS linked in the profile bio). Change the angle every post; can redirect to a YouTube video or X post. Drafting: tells the story to ChatGPT by voice, then has it translate and correct it (non-native English), which captures more detail. Pre-launch founders can post about the problem they're solving and how it's going.

Workedcommunityfounder-brand
Starter Story · 2026-01-21

gojiberry AI · B2B · LinkedIn lead finder and outreach tool

Founder says it keeps accounts safe; no ban numbers

Run one Reddit account per browser (Chrome, Firefox, Safari). Never create a new Reddit account with a brand-new email (that combo gets banned right away). Add a profile picture, link the SaaS in the bio, and turn on the setting that hides your post history so visitors don't see you always talking about one product. For the first 7-14 days only comment and upvote to build karma; then start posting, then marketing. Skip subreddits that forbid promotion (e.g. r/ycombinator).

Workedcommunity
Starter Story · 2026-01-21

gojiberry AI · B2B · LinkedIn lead finder and outreach tool

Founder says posts climb higher; credited for viral posts, no split-out numbers

Belongs to a group of ~15 marketers (and a group of friends) who share their Reddit posts; each shared post gets upvoted and commented on right away, aiming for 10+ upvotes in the first 5-10 minutes so outside users follow. Then reply to absolutely every comment to show engagement, which earns more upvotes and ranking. Against haters: show proof (e.g. your MRR) and block insulting commenters.

Workedcommunity
Starter Story · 2026-01-21

gojiberry AI · B2B · LinkedIn lead finder and outreach tool

Result not shared; the story became a Reddit post that won 10-15 clients

Paid 5 LinkedIn influencers a total of $1,250 to promote gojiberry AI, then wrote the experience up as a Reddit story post with the influencer posts as proof.

Unknowninfluencer
Starter Story · 2026-01-21

Koko AI · B2B · AI SaaS grown by outreach

Reached $50K MRR and a sale; no details on how

Koko AI's acquisition method was outreach; no specifics given on channel mix, volume or messaging.

Workedoutbound-sales
Starter Story · 2026-01-21

Starter Story · B2C · founder interview media business

First 1,000 users; the 5th-7th post hit 400 upvotes despite a ban petition

Host shared Starter Story's business stories on Reddit; the first posts didn't hit the front page, and around the fifth to seventh post one got 400 upvotes. Users angry at the posts started a petition to ban Starter Story from Reddit; he kept going.

Workedcommunitycontent
Starter Story · 2026-01-21

Numbers mentioned

WhoMetricValueContextWhen
gojiberry AImrrUSD 30K/month
approximate
From zero four months earlier1:38
gojiberry AImrr24K/month
approximate
Dashboard figure; guest converts it to ~$30K, so likely EUR or GBP2:13
gojiberry AImrrUSD 34K/month
approximate
Title/description figure; not said in the body1:38
gojiberry AIpriceUSD 99/monthPlan most users are on (of three tiers); unlimited high-intent leads2:13
gojiberry AIviews11M impressions
approximate
Reddit impressions across all posts over a few months3:57
gojiberry AIviews40K website visitors
approximate
Website visitors from Reddit3:57
gojiberry AInew customers100 customers
approximate
First ~100 customers attributed to Reddit ('let's say')2:13
gojiberry AIviews160K viewsper postReddit post 'I paid 5 influencers on LinkedIn to promote my SaaS, here's what $1,250 got me'; 543 upvotes4:36
gojiberry AIengagement rate543 upvotesper postLinkedIn-influencer story post4:36
gojiberry AIviews2,000 website visitorsper post
estimate
Visitors from the LinkedIn-influencer story post4:36
gojiberry AInew customers10–15 customersper post
estimate
Clients from ~2,000 visitors of the LinkedIn-influencer story post (~0.5-0.75% visitor->customer)4:36
gojiberry AIviews179K viewsper post
approximate
Reddit post about being rejected at the Y Combinator interview4:36
gojiberry AInew customers15 customersper post
estimate
Clients from the YC-rejection post ('maybe 15')4:36
gojiberry AIcostUSD 1,250Paid to 5 LinkedIn influencers to promote the SaaS (total)4:36
gojiberry AIactivity volume10 upvotes
estimate
Minimum upvotes needed in the first 10 minutes of a post (guest's target), supplied by a 15-marketer group7:57
Koko AImrrUSD 50K/month
approximate
Peak before the sale3:13
Starter Storyusers1,000 users
approximate
First 1,000 users, from Reddit11:08
Starter Storyengagement rate400 upvotesper post
approximate
First breakout Reddit post, around the 5th-7th attempt15:41