Starter Story · 2026-01-21
How I Used Reddit to Build a $34K/Month SaaS
Romàn Czerny, marketing co-founder of gojiberry AI (intent-based LinkedIn lead finding and outreach, mostly on a $99 plan), grew from zero to ~$30K MRR in about 4-6 months, with Reddit bringing the first ~100 customers: 11M+ impressions and 40K+ site visits from story posts with proof and no direct product plug (e.g. paying 5 LinkedIn influencers $1,250; getting rejected at the YC interview). His playbook: warmed-up accounts one per browser, a 15-person upvote group for the first 10 minutes, and replying to every comment. He previously scaled Koko AI to $50K MRR with outreach and sold it.
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Numbers mentioned
| Who | Metric | Value | Context | When |
|---|---|---|---|---|
| gojiberry AI | mrr | USD 30K/month approximate | From zero four months earlier | 1:38 |
| gojiberry AI | mrr | 24K/month approximate | Dashboard figure; guest converts it to ~$30K, so likely EUR or GBP | 2:13 |
| gojiberry AI | mrr | USD 34K/month approximate | Title/description figure; not said in the body | 1:38 |
| gojiberry AI | price | USD 99/month | Plan most users are on (of three tiers); unlimited high-intent leads | 2:13 |
| gojiberry AI | views | 11M impressions approximate | Reddit impressions across all posts over a few months | 3:57 |
| gojiberry AI | views | 40K website visitors approximate | Website visitors from Reddit | 3:57 |
| gojiberry AI | new customers | 100 customers approximate | First ~100 customers attributed to Reddit ('let's say') | 2:13 |
| gojiberry AI | views | 160K viewsper post | Reddit post 'I paid 5 influencers on LinkedIn to promote my SaaS, here's what $1,250 got me'; 543 upvotes | 4:36 |
| gojiberry AI | engagement rate | 543 upvotesper post | LinkedIn-influencer story post | 4:36 |
| gojiberry AI | views | 2,000 website visitorsper post estimate | Visitors from the LinkedIn-influencer story post | 4:36 |
| gojiberry AI | new customers | 10–15 customersper post estimate | Clients from ~2,000 visitors of the LinkedIn-influencer story post (~0.5-0.75% visitor->customer) | 4:36 |
| gojiberry AI | views | 179K viewsper post approximate | Reddit post about being rejected at the Y Combinator interview | 4:36 |
| gojiberry AI | new customers | 15 customersper post estimate | Clients from the YC-rejection post ('maybe 15') | 4:36 |
| gojiberry AI | cost | USD 1,250 | Paid to 5 LinkedIn influencers to promote the SaaS (total) | 4:36 |
| gojiberry AI | activity volume | 10 upvotes estimate | Minimum upvotes needed in the first 10 minutes of a post (guest's target), supplied by a 15-marketer group | 7:57 |
| Koko AI | mrr | USD 50K/month approximate | Peak before the sale | 3:13 |
| Starter Story | users | 1,000 users approximate | First 1,000 users, from Reddit | 11:08 |
| Starter Story | engagement rate | 400 upvotesper post approximate | First breakout Reddit post, around the 5th-7th attempt | 15:41 |