Post a rough founder video of a fun app feature before launch

Peter… at the time. And, the app wasn't ready. It was very basic back then. There was no strength score, nothing like that. But the full idea was at the end of the workout, we would total up your volume and then we would compare it to a list of different objects. So, you might say you deadlifted, you know, 10 Donald Trumps or something like that. It was just a little cards which would show up at the end, like no images or anything attached to it.

PeterAnd then we also had this little timeline thing we made in Canva, which was where we as you added up things, you could see like the Easter Island head you've lifted, a Stonehenge slab, different things like that. And we did a video kind of panning up that. Super basic, as I said. Like none of us have any art background. It was all made using Canva assets. But he made like a short video while in the bathroom, actually, at work on like a little break. Posted it and came back, and his phone had just blown up. It was We'd never had anything like it. Like all of a sudden, because the app wasn't available, people just started following the page because they were like, "I need this, like remind me whenever it's out." And we had like maybe 15,000 followers within the first week.

PeterThe app wasn't ready. We had no coding tools back then, you know, we couldn't vibe code it up. So poor Jack just had to lock in for like the next week, two weeks, get it out there. And it was basic, but I think because of the sense of community that came from that one video, people just loved it. We found people recommending it on like other videos. It's something that we've never really experienced since. I think it was quite unique in that we …