A tech startup · guest's first startup job
Make a cinematic launch video that spreads among investors
Went viral with VCs; guest says it helped raise $3M
What they did
What happened
In their words
Eunice Lai - This 20yr old girl is a marketing genius…
HostI feel like the tables have turned completely. It's like it used to be like, "Oh, you're the social media intern at a startup and you're like kind of bottom of the totem pole." And now, it's like the social media intern is basically the CMO. Like, that's how you get distribution these days. So from your perspective, like, what makes you want to work at a startup?
Eunice LaiSo, I was just always into the startup world. I was part of a startup fraternity at my school, Sigma Eta Pi. So I was surrounded by a lot of like like-minded people who are looking to get into the space. And while I was applying to my regular corporate internships, I was also keeping my eyes out for like startup positions. So I would say my start at my original company was that I made a cinematic launch video for them, which helped them raise their $3 million, because it went viral within the VC world, and that really gave me the leverage that I needed to look for other jobs.
HostSo after Series, and I'm sure there are a lot of people trying to hire you, what was wrong with the pitches that you ignored or that you said no to?
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More from this episode
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- Get one or two participants posting on LinkedIn first so the rest follow100+ interns posted a banner and a paragraph within 2 days
- Put the person everyone's talking about in your launch video, with their OK~1.5M views from a founder with 2-3K followers
- Post calm, sideways talking videos while everyone else posts loud vertical ones35K views turned into 200-250 new followers
Tags: launch-video, cinematic, investor-attention