GlowUp · B2C · AI makeup try-on app
Ask for an App Store rating during onboarding, right before showing results
Users usually leave 5 stars, keeping ratings high; no numbers
Workedonboardingaso
What they did
Onboarding is deliberately long so it feels personalized: questions about sensitive skin, wrinkles, preferred makeup look and skin tone, all used to generate the result. After the questions and before showing the user's AI makeup result, the app asks them to leave a rating and review. Then it shows the result, the products to buy and the routine.
What happened
'Usually they leave a five-star review', so App Store reviews are high
- Stage
- Current onboarding
“So the onboarding is quite long. The goal is to kind of make the user feel it's personalized.”
“And then we do ask to leave a rating, a review. Usually they leave a five-star review, so then our reviews gets pretty high in the App Store. And then you get the results”
Related topics
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