Halo AI · B2C · AI photo editing app
When one video goes viral, have every creator remake it that day
Produces big view spikes after each hit; no exact numbers
What they did
What happened
In their words
Dillion Verma - 0 to $300k/mo in 45 days with my ai app (just copy me)
Dillion Verma… like for us and also for anyone else making formats, too, but the more you help people make formats, the better. So, for us, we have an OpenClaw running in our Discord, and it's trained on all of our viral videos. So, our creators are actually asking it like, "Hey, give me an- a new script," or, "Give me a new idea, and like help me make a new video," and the OpenClaw just like helps them do everything. So, that's like really helpful for them.
Dillion VermaA second thing is whenever we get one viral video, like this one for example, what we do is we have an automation which sends this to every single creator in our Discord, and everyone is expected to recreate this video on their own accounts. So, if this video got 10 million views on one day, if 80 creators recreate that same video within the same day, like every single video also gets 2 million, 3 million, like etcetera, uh views. So, you see there's a huge spikes when a video goes viral because we just replicate it across all of our accounts.
JosephYou get one viral hit, and it actually becomes like, you know, now 85 other people are able to replicate the same thing. Is it usually like everyone is able to copy it if it does well, or is it hard to actually get everyone the same success?
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More from this episode
- Grow views by adding creators, videos per creator, and platforms per video600M views in 60 days, 1.2B in 120; $300K MRR in 45 days
- Post creator jobs in UGC Facebook groups, then pay a $100 five-day trial500-600 applicants at 30-50 a day; trial winners became the 85-creator roster
- Give every creator one video format: shocking AI prank image, app demo, then a text-message storyOne format drove 1.2B views; ~5% of videos pass 100K, ~1% pass 1M
- Pay creators $20 a video plus bonuses at 20K, 100K, 500K and 1M views29 of 30 creators chose it over a better-paying CPM deal; effective CPM under $1
- Let creators post as many videos a day as they wantTop creators post 20+ videos a day (~80 posts); no rate limits seen on YouTube or Instagram
- Put an AI bot in Discord that writes scripts from your million-view videosCreators use it daily for new scripts; no numbers
- Put all creators in one Discord with channels for wins, ideas and feedbackFounder says the camaraderie keeps creators motivated and sharing; no numbers
- Let people skip the first paywall, then show another when they hit submitTwo paywalls together beat one hard paywall in repeated tests; each converts 16.5%
- Charge $8.99 a week after a free trial, with extra offers when people leaveWeekly has worked best so far; yearly tested and dropped for now
- Take a $100K personal loan to pay creators once early videos return 6xScaled at break-even for ~4-5 weeks, then ~50% margin at $300K MRR
- Predict where revenue will level off from views, conversion and churnForecast a $300K MRR plateau and hit exactly that
- Run the videos that already went viral as Meta ads
Tags: remix-winners, automation, replication