Angel Match · B2B · database of startup investors
Hire six writers to blog steadily and ship free tools for search traffic
Traffic grew after 6-8 months; MRR rose from $3K to $20K (Meta ads added too)
Workedseocontent
What they did
After seeing only ~60 clicks/day in Google Analytics and reasoning that 10x traffic could mean 10x MRR, hired six content writers to publish blog posts consistently, while the tech team built and launched free tools and other useful content for the target users. Kept it up for 6-8 months before traffic grew.
What happened
Traffic started growing after 6-8 months; MRR grew from ~$3K to ~$20K through SEO plus Meta ads, peaking at $43K MRR
- Stage
- growth
- Effort
- six content writers plus tech team building free tools, 6-8 months before results
This shipped together with other changes, so the result can't be credited to this alone.
“We hired six content writers. We started publishing blogs consistently. At the same time, with the tech team, we were building and launching like free tools and all types of valuable content for our users.”
“By doing that for like 6 months or 8 months, our traffic started to grow. And then basically from $3,000 MRR to $20,000 MRR, we grew through SEO and added like Meta ads.”
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