GTM Sauce

Bryce · B2C · consumer app

Pay influencers to post about your app

Millions of views but under $500 in revenue

Failedinfluencer

What they did

Tried influencer marketing; no details on creators, terms or content given.

What happened

Got millions of views but hardly made $500; the host says the content got attention but did not get people to download.
Effort
Enough to reach millions of views; spend not given
8:22
“Bryce tried influencer marketing and they got millions of views, but they hardly made $500 off of it.”
Joseph Choi

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