Earnifi · B2C · crypto airdrop finder
Put the email sign-up in the header and as a huge button up top
Credited for the 10,000 sign-ups in 48 hours, alongside the launch tweet
Workedlanding-pageemail
What they did
Homepage optimized for email sign-up: a sign-up call to action in the header plus a massive button above the fold, with drop shadows and borders used to pull the eye to the buttons.
What happened
Guest attributes the 10,000 sign-ups to this page design (traffic came from the launch tweet).
- Stage
- launch
This shipped together with other changes, so the result can't be credited to this alone.
“Yes, I got those sign ups by optimizing this page for the call to actions to sign up for the email, both in the header and in just a massive button above the fold. Using drop shadows and borders properly to draw the users' eyes towards these buttons.”
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More from this episode
- Earnifi: Launch with one tweet and a short video of the tool finding lots of money10,000 organic sign-ups in 48 hours
- Earnifi: Only email users when they have money waiting to claimOpen rates 'through the roof'; no numbers given
- Earnifi: Show people how much money they can claim, then charge to claim itTook a free tool to 5,000 paying users and $1M+ ARR
- Earnifi: Tag one person a day on Twitter with a screenshot of their unclaimed moneyTwitter was the main growth channel; no campaign numbers
- Earnifi: Go to crypto conferences and tell people what you're buildingFounder says it brought more sign-ups; no numbers
- Earnifi: Show only big, real payouts so users trust every alertBuilt a trusted reputation while competitors that listed too much lost trust
- Earnifi: Think about the idea for weeks, then build it in one 5-hour sittingBuilt and shipped in 4-5 hours during a month-long hackathon