FollowBuddy · B2C · Instagram unfollower tracker
Put the search phrase first in the title and repeat it in description and tags
Ranks #1 for several unfollower-app searches
Workedseo
What they did
Title: front-load the primary keyword, make it obvious the viewer is in the right place, but write it for a human (add words that raise relevance for the person). Description: the first two sentences show in search, so don't lead with just the app link; write a compelling description with several relevant keywords, then the app link. Tags: every way people phrase the target (e.g. 'unfollower app Instagram', 'Instagram unfollow app', 'Instagram unfollow app comparison'). Example title 'Best Instagram Unfollower Tracker Apps' with description 'Looking to find who unfollowed you on Instagram? These are the best apps to find unfollowers on Instagram in 2026.'
What happened
#1 for 'unfollower app Instagram' and 'best Instagram unfollower tracker'
- Stage
- Growth
This shipped together with other changes, so the result can't be credited to this alone.
“the title should be incredibly obvious, front-loading the primary keyword, but still be written for a human.”
“they can also see the first two sentences of the description. So, a lot of people will just put their app link there. That's a missed opportunity”
“So, unfollower app Instagram, Instagram unfollow app, Instagram unfollow app comparison.”
Related topics
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