Gravl · B2C · AI gym workout app
Translate the app to Spanish and run ads in South America for under $50 a day
Worked from the start and still does; US ads seen as too expensive
Workedlocalizationmarket-selectionpaid-social
What they did
Both founders speak Spanish, so they translated the app into Spanish and ran ads in South America, spending less than $50/day, instead of starting in the expensive, competitive US market.
What happened
'That's what worked for us from the start, up until this day.'
- Stage
- growth
- Effort
- Under $50/day
“And after that, we translated the app to Spanish. We started running ads on South America, and we were spending less than 50 bucks a day on ads. And that's what worked for us from the start, up until this day.”
“The US, even though we all want to end up there, and running ads there, it's expensive, there's a lot of competition.”
Related topics
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