GTM Sauce

An app with little search traffic · B2C · founder Steve talked to

If few people search the App Store for your app, send everyone to a web funnel

Over $10K MRR, all from web traffic

Workedweb-to-app

What they did

The app's market had little App Store search (ASO) traffic, so the founder built a web funnel and sent all traffic there. Steve's advice: start with ASO/Apple Search Ads, move to web once those don't take off and you still believe in the product.

What happened

Got to 'definitely above' $10K MRR from web traffic alone.
38:36
“there's not that much ASO traffic for this market," right? And so he figured out a web funnel, and that helped him get to I forget what the exact numbers are, but definitely above 10,000 MRR”
Steve P. Young

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