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Keep your job and build every morning from 6 to 9 a.m.

Reached ~$350K ARR before quitting; became unsustainable with two young kids

Mixedteam-processfinancing

What they did

Kept a full-time senior engineering job at Meta for salary and benefits while building nights and weekends; the main block was 6:00-9:00 a.m. before work. Quit only once the business was at ~$350K ARR and doing both was no longer sustainable.

What happened

Grew the business to ~$350K ARR without giving up salary, but running both with two young kids became unsustainable, so he quit.
Stage
early
Effort
About 4 years
8:43
“For me, it was the morning, like 6:00 a.m. to 9:00 a.m. and just wake up early and get it done.”
Matt Robinson
5:45
“But it's getting to the point now where two of them at the same time with two young kids is no longer sustainable.”
Matt Robinson

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