Local Rank · B2B · local SEO software
Open every video with a result in 5 seconds, not small talk
Casual intros made viewers leave right away; no numbers after the change
Workedcontent
What they did
He used to open with a casual moment (a scoop of creatine) and viewers left immediately. Now every video opens with a hook stating the result, e.g. 'Here's how I ranked in ChatGPT in 24 hours.'
What happened
Old intros lost viewers right away; he switched to hooks
- Stage
- Ongoing
“I used to do like a creatine scoop right in smack in the beginning of the video, and people would just hop off right away. So, I always do like a hook in the beginning now.”
“It should be, "Here's how I ranked in ChatGPT in 24 hours." You have 5 seconds to hook them in, don't waste it.”
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