Pokémon GO · B2C · location-based mobile game
Email players web-only bundle deals for the game
Unknownemailweb-to-app
What they did
Host, a long-time player, received an email highlighting web-exclusive bundles and the deals available on the web store.
In their words
Sub Club by RevenueCat · How to Maximize Web Subscriptions for Sustainable Growth — Lucas Lovell, Paddle“I just got an email like a few weeks ago of web-exclusive bundles that like really highlighted the deals that you can get on the web for Pokémon GO.”
Related topics
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More from this episode
- Send social ad clicks to a personalized web quiz and checkout, then into the appPaddle says good conversion and renewal rates in fitness, wellness, language apps; no numbers
- When web subscribers cancel, ask why and offer a cheaper plan or a pauseClaimed to lift renewals; no numbers
- Collect emails in onboarding; minutes later, email non-buyers 30-40% off on the webHost and guest say it works; no numbers
- Ask game players for an email so you can sell them cheaper bundles on your web storeGuest says it is spreading in gaming; no numbers
- On the web, offer a 30-day money-back guarantee instead of a free trialHost heard it works pretty well; no numbers