An utility apps · B2C · host's own apps
Post lots of short social videos for a utility app
About 75K total views but little growth
Failedorganic-short-video
What they did
Posted many organic social videos for a utility app. Both speakers conclude organic social needs an inherently interesting, shareable product (Cluely, Rizz) and videos about the product itself, not just trends.
What happened
70-75K collective views, not much growth.
- Stage
- growth
- Effort
- Many videos
“we even tried it with a utility app for social media organic posting, and, Zak, we got like 70,000 views on all our videos”
Related topics
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