The Superwall Podcast · 2025-11-11
Zuhair Lakhani - How to Make Viral Content 100% Using AI in 2025
Joseph Choi interviews Zuhair Lakhani, co-founder of Doublespeed (a16z Speedrun), which runs AI-made TikTok content on physical phone farms. Covers his path from sneaker/retail botting to a Supreme-style reservation drop that sold out his dad's restaurant for 2 months, a TikTok Shop poster store validated with one AI video that did $100K in its first month, slideshow sub-accounts and synthetic-face creators, and a Doublespeed demo (template cloning, image banks, hook+demo matching, account warm-up) where a client got 4.7M views in under 4 weeks on 15 accounts.
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Numbers mentioned
| Who | Metric | Value | Context | When |
|---|---|---|---|---|
| Doublespeed | funding raised | USD 1M/one-time | a16z Speedrun investment | 27:31 |
| Doublespeed client running 15 AI slideshow accounts | views | 4.7M views approximate | Across 15 accounts in under 4 weeks on the platform | 19:10 |
| Doublespeed client running 15 AI slideshow accounts | count | 15 accounts | TikTok accounts the client ran on Doublespeed devices | 19:10 |
| Guest's TikTok Shop poster store | revenue | USD 100K/month approximate | First month of sales on TikTok Shop, all from AI content | 26:42 |
| Guest's TikTok Shop poster store | views | 5,000 viewsper video approximate | First AI-made poster video, first day | 12:40 |
| Guest's TikTok Shop poster store | views | 280K viewsper video approximate | Same first poster video as stated in the opening teaser (likely its eventual total) | 0:00 |
| Guest's TikTok Shop poster store | count | 3 sales | Sales from the first AI video on day one, which validated the product | 13:08 |
| Guest's TikTok Shop poster store | cost | USD 100/one-time | Deposit to a local print shop to print posters on call and bill his card afterwards | 13:08 |
| Guest's TikTok Shop poster store | count | 1,000 orders approximate | Orders pending when the 3PL failed and TikTok banned the shop | 26:52 |
| Guest's dad's restaurant | count | 6,000 people approximate | Reservation waitlist size | 8:54 |
| Guest's dad's restaurant | time to milestone | 2 months approximate | How long the restaurant stayed sold out / the waitlist ran | 8:54 |
| Guest's dad's restaurant | count | 20 sign-ups approximate | Sign-ups on the first reservation drop against capacity for 100; he announced it as full anyway | 10:35 |
| Guest's AI content agency | customers | 15 brands | Brands he ran AI content for while in school | 3:42 |
| Guest's AI content agency | count | 25 accounts | Synthetic-face slideshow accounts running at once, each posting 1-2 times a day | 15:03 |
| benchmarkCost of hiring a college-aged UGC creator for 30 videos in 30 days | creator pay | USD 500–1,000per creator /month approximate | 2:50 | |
| benchmarkStaffing of a typical hired-creator program the guest was part of: full-time managers per creators | team size | 1 managersper 25 creators approximate | 3:17 | |
| benchmarkShare of content work AI should do versus human touch-up, per the guest | share | 95% approximate | AI does ~95%, a human does the final ~5% check | 15:28 |
| benchmarkImages per slide-position image bank and slideshows it can feed | count | 50 images illustrative | A 50-image bank for slide two can run ~300 slideshows | 16:57 |
| benchmarkHow long the 'hire many creators' TikTok strategy has worked | time to milestone | 2–3 years estimate | 18:26 |