Momego · B2C · live bus and train times app
Publish free live bus times on a fast website that advertises the app
~1,200 ChatGPT lookups and 70-75 app downloads a day
Workedseocontent
What they did
Launched livebustimes.org (Sept 2025) giving away live bus/train times and route maps from the app's data. Hand-built plain HTML/CSS/JS (no frameworks) for speed and reliability, with invisible structured data on each page for search engines and chatbots. Submitted to Google Search Console and Bing (which ChatGPT search uses); a daily job regenerates the sitemap for millions of pages. Pages show ads for the app (seeing your bus on a map). Measured ChatGPT-User visits in Cloudflare's free analytics.
What happened
About 1,200 ChatGPT searches per day hit the site and roughly 70-75 downloads per day are attributed to it; traffic still growing.
- Stage
- Scale (mature app)
“handcrafted this website livebustimes.org to give out live bus and train times, route maps, so that AI and search engines would see see it as kind of a an authority”
“All I did was I submitted to Google Search through the Google Search Console. I submitted to Bing, which also ChatGPT uses for their search index.”
“So, I get roughly between 70 to 75 downloads per day attributed to the website.”
Related topics
Get tactics like this every Monday
New tactics from the week's founder interviews, each linked to where it was said.
More from Momego
All 23 Momego tactics- When people close the paywall, give them a free week of Pro, then count downFree-user conversion 0.4% -> 4.5%
- Give away bus schedules on a free website that leads to the appLots of traffic, some flowing on to the app; no numbers here
- Answer city-by-city questions in the App Store description so chatbots can quote it
More from this episode
- Momego: Bid on city keywords like 'Chicago bus times' that big rivals ignoreFounder says it found profitable keywords; took a few months of testing
- Momego: Change only the first screenshot to name the city for each ad groupFounder says it raises tap-through and lowers cost per install; no numbers
- Momego: Switch your App Store country, then mine top charts and autocomplete for keywordsFounder says it gives a full keyword list per country and city; no numbers
- Momego: Keep only ad keywords that return $1.20 per $1 within 3 monthsShows taps, trials and paid users per keyword without an MMP
- Momego: Add city-by-city Q&As to your App Store description so chatbots quote it
- Momego: Test different screenshots in each country instead of just translating the textFound local winners (widgets in Italy, reviews in the Netherlands); most tests failed
- Momego: Lower prices outside the US, UK and Canada to match local buying powerTrial conversions +17% and revenue +23% in a 3-month 50/50 test
- Momego: Show $25 instead of $24.99 on the paywallAdds a few points of conversion, founder says; only works for two-digit prices
- Momego: Keep onboarding short and show benefits, not features or app screensWon after ~30 A/B tests; long question-heavy onboarding made people quit
- Momego: Replace the monthly plan with a weekly plan sold as 'pay as you go'Trial start rate almost doubled in an A/B test; revenue up significantly
- Momego: Give 7 free premium days to people who close the paywallPaid conversion after closing the paywall rose from 0.4% to 4.5%
- Momego: Add a permanent button with short videos showing how to add the widgetFounder says it makes a big difference; no numbers
- Momego: Let riders share a live trip link that opens on the web without the appFounder says people love it; no numbers
- Momego: When someone cancels, send reminders 5 and 2 days before access endsFounder says reminders win some back; no numbers
- Momego: Ask for a rating the first time a user sees their bus movingHis most reliable method; keeps ratings coming in
- Momego: Put extra US keywords in the Mexican Spanish or Vietnamese title and subtitleFounder says US rankings for those keywords rise; no numbers
- Momego: Use a bright color for the icon and screenshots so they stand outFounder says it stops people scrolling; no numbers
- Momego: Switch from in-app ads to subscriptionsGrowth really took off; ad income had fallen after pandemic CPMs crashed
- Momego: Run a free-download promo and ask for ratings after users finish a taskFounder tried it and believes it still works; no numbers
- Rank #1 for dozens of tiny keywords almost nobody searches#1 for 90 popularity-5 keywords; $3-5K a month
- Run Apple Search Ads for a paid-upfront appScaled from about $1K to $10K a month, the host says