The Wellness Company · B2C · studio of health apps
Test app ideas as quick Lovable prototypes before building the real app
Unknownvalidation
What they did
Uses Lovable to test MVP ideas before building the native iOS app (built with Claude Code and Xcode). His playbook suggests building an MVP quickly with Lovable, Replit or Bolt rather than overthinking the solution.
- Stage
- Pre-launch (Idea)
“and Lovable for testing MVP ideas before we go out and build the app.”
Related topics
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More from this episode
- The Wellness Company: Build several small apps for the same health crowd and promote each new one to existing usersUsers overlap across apps; three apps reached ~$120K a year combined
- Go Polar: Build an app to track a niche habit you do, like cold plunges, when none existsBecame one of the studio's main apps; ~8% free-to-paid, which he credits to niche focus
- The Wellness Company: Let App Store search bring in users for very niche appsMost of 20,000+ downloads came organically; no ASO details given
- The Wellness Company: Ship app after app in one studio, treating each launch as practice for the nextSecond app was better built on day one than the first; no numbers