B2C · double-dating video app for college students
How Zoom University grows
3 tactics and 4 figures from 1 interview.
A double-dating app where two friends meet another pair over video, Zoom University built its audience before the app existed by taking its name from a COVID-era meme and posting jokes on meme pages and in every college Facebook group. The founder reported a waitlist of about 40,000 and a top 10 spot in the App Store social category.
- Zoom University leaned into its meme name with funny posts on meme pages and in college Facebook groups; Hunter reported a waitlist of about 40,000, later a couple hundred thousand downloads and a top 10 rank in Social.Zoom University
- Women could bring their best friend to video dates, and both people on each side had to agree before a match; the waitlist ran 7 women to every man, which Hunter credited to women feeling comfortable with a friend there.Zoom University (1)Zoom University (2)
- The first version ran by hand over Zoom, with the team sending meeting codes to matched pairs, before the real app was built; no separate result was given for this step.Zoom University
Summary written 2026-09-26 from the tactics below. Figures are as founders stated them.
About Zoom University
- What it is
- Double video dates: two friends meet two others, both pairs must opt in, matches go to a group chat
- Who it's for
- College students, especially women
- Launched
- ~2020
As described in the interviews, not independently verified.
Zoom University's 3 tactics
Zoom University by the numbers
| Metric | Value | Context | Said in |
|---|---|---|---|
| count | 40K people approximate | Pre-launch waitlist | The Superwall Podcast 2025-08-1815:13 |
| share | 7 ratio approximate | Gender ratio of the waitlist | The Superwall Podcast 2025-08-1815:13 |
| downloads | 200K downloads estimate | The Superwall Podcast 2025-08-1816:06 | |
| rank | 10 approximate | App Store social category | The Superwall Podcast 2025-08-1816:06 |
Topics
Interviews
- Hunter Isaacson - Meet The Guy Who Solved Growing Apps · The Superwall Podcast · 2025-08-18