Practitioner pattern · Joseph Choi (Runs Viral App Founders, a paid membership community teaching these TikTok tactics)
Open creator videos with "Am I the only one who saw that viral video from..."
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What they did
For talking-head storytelling videos (e.g. across 100 creators), open with: "Am I the only one that saw that viral video from that [authority figure] about this thing?" Widely used in e-commerce and apps; guest expects it to saturate as viewers catch on.
In their words
Sub Club by RevenueCat · How to Go Viral on TikTok (and Profit From It) — Joseph Choi, Viral App Founders“a good hook that a lot of people are using in the e-commerce space and the app space now is, "Am I the only one that saw that viral video from that XYZ authority figure about this thing?"”
Related topics
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