Pushscroll · B2C · push-ups to unlock social apps
Make everyone pay: a hard paywall at about $30 a year
~4,000 paying customers from ~300K downloads
Workedpaywallpricing
What they did
Apart from first-week launch users who got it free, every user sees a hard paywall at around $30/year. They treat people paying as the ultimate validation. Paywalls shown and tested with Superwall.
What happened
~4,000 paying customers of ~300K downloads; $30K+/month
- Stage
- Launch (Launch onward)
Related topics
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More from this episode
- Pushscroll: Post a fake demo video of the app before building it and ask 'should I build this?'80K views and 500 comments begging for the app; became a $30K/month app
- Pushscroll: Post a video a day about different app ideas until one takes offOne blew up within about a week and became Pushscroll
- Pushscroll: Warm up a new TikTok account by binge-watching and engaging with your nicheFounders say it avoids shadow bans and shows why videos go viral; no numbers
- Pushscroll: Launch a 3-screen app with a TikTok saying it's free if downloaded this week20-30K downloads from the launch video
- Pushscroll: Post your own videos daily in new formats, then repeat whatever keeps going viralOne 6M-view video brought ~$10K MRR; organic alone reached $30K/month
- Pushscroll: Start paid ads once organic videos reach $30K a monthFounders report 'extremely good results'; no numbers