Halo AI · B2C · AI photo editing app
When one video goes viral, have every creator remake it that day
Produces big view spikes after each hit; no exact numbers
Workedorganic-short-videocreator-ops
What they did
An automation posts each viral video to every creator in the Discord; all creators are expected to recreate it on their own accounts the same day, keeping the specific element that drove comments (e.g. the conversation twist).
What happened
Huge view spikes whenever a video goes viral; guest says copies can each get millions of views.
In their words
The Superwall Podcast · Dillion Verma - 0 to $300k/mo in 45 days with my ai app (just copy me)“we have an automation which sends this to every single creator in our Discord, and everyone is expected to recreate this video on their own accounts”
Related topics
Get tactics like this every Monday
New tactics from the week's founder interviews, each linked to where it was said.
More from this episode
- Halo AI: Grow views by adding creators, videos per creator, and platforms per video600M views in 60 days, 1.2B in 120; $300K MRR in 45 days
- Halo AI: Post creator jobs in UGC Facebook groups, then pay a $100 five-day trial500-600 applicants at 30-50 a day; trial winners became the 85-creator roster
- Halo AI: Give every creator one video format: shocking AI prank image, app demo, then a text-message storyOne format drove 1.2B views; ~5% of videos pass 100K, ~1% pass 1M
- Halo AI: Pay creators $20 a video plus bonuses at 20K, 100K, 500K and 1M views29 of 30 creators chose it over a better-paying CPM deal; effective CPM under $1
- Halo AI: Let creators post as many videos a day as they wantTop creators post 20+ videos a day (~80 posts); no rate limits seen on YouTube or Instagram
- Halo AI: Put an AI bot in Discord that writes scripts from your million-view videosCreators use it daily for new scripts; no numbers
- Halo AI: Put all creators in one Discord with channels for wins, ideas and feedbackFounder says the camaraderie keeps creators motivated and sharing; no numbers
- Halo AI: Let people skip the first paywall, then show another when they hit submitTwo paywalls together beat one hard paywall in repeated tests; each converts 16.5%
- Halo AI: Charge $8.99 a week after a free trial, with extra offers when people leaveWeekly has worked best so far; yearly tested and dropped for now
- Halo AI: Take a $100K personal loan to pay creators once early videos return 6xScaled at break-even for ~4-5 weeks, then ~50% margin at $300K MRR
- Halo AI: Predict where revenue will level off from views, conversion and churnForecast a $300K MRR plateau and hit exactly that
- Halo AI: Run the videos that already went viral as Meta ads