Snag · B2C · app for finding free stuff nearby
Charge a few dollars a month for access to free stuff worth hundreds
Founder credits it for a very high conversion rate; no rate given
Workedpositioning-nichepricing
What they did
Snag's pitch: pay a few dollars a month and get access to free products worth hundreds of dollars. Plans are weekly, monthly, yearly and one-time.
What happened
Founder believes this drives a very high conversion rate
- Stage
- Pre-launch (Idea / positioning)
In their words
Starter Story · I Built A $30K/Month App: Here's My Exact Process [Idea, Build, Marketing]“For Snag, it was very simple. You pay us a few dollars a month, and then you get access to products that are worth hundreds of dollars, and hence why I think we have a very high conversion rate.”
Related topics
Get tactics like this every Monday
New tactics from the week's founder interviews, each linked to where it was said.
More from this episode
- Snag: Interview 100 creators, keep the best 10, pay a monthly fee plus per-view bonus~10% of interviewed creators pass; $1-2K profit per 100K views; one video hit 240K views
- Snag: Turn creator videos with 50K+ views into Meta ads; test at $50 a dayOne ad took ~$3K of spend before returns went negative; more videos needed to keep scaling
- Film the videos yourself when you can't pay creators; hire an editor on a package dealFilmed thousands of videos for earlier apps; no results given
- Snag: Start from the ad pitch, sketch in Figma, then build with Claude Code in hoursGets a working app (no back end) in 4-5 hours; used for 45+ apps
- Snag: Email people who cancelled to win them back
- Snag: A/B test your paywalls