GTM Sauce

Starter Story · 2026-08-22

He built 100 apps and made $0. Can he fix it in 30 days?

Product designer Gaurabh built 72 apps in 60 days with zero revenue. The host diagnosed shiny-object syndrome and set a 30-day challenge: no new building, two customer conversations a day, one daily post. Posting everywhere (X, Reddit, YouTube, LinkedIn) yielded one $99 sale in 30 days. In the next 30 days he focused on vlog-style LinkedIn video, re-targeted professionals who want a personal brand, did cold outreach with custom mockups and demos, and VueMagnet found agency buyers, reaching $6,500 revenue after 60 days.

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8 tactics

attn.design · B2C · inspiration library for creators

Little response, especially on X; Reddit needed heavy nurturing. One $99 sale in 30 days
“But I didn't have any specific channel that I was aligned with, so I posted everywhere. I had some followers on X. I had some followers on LinkedIn. I went and participated in Reddit forums. I also posted on- on YouTube.”
Failedfounder-brandorganic-social
Starter Story · 2026-08-22

attn.design · B2C · inspiration library for creators

Hard with no network among creators; few insights and one $99 sale in 30 days
“The first one, two customer conversations a day, phone, or in person. The information that you'll get from one single 15-minute conversation is more valuable than the 70 apps that you could build.”
Mixedvalidationoutbound-sales
Starter Story · 2026-08-22

attn.design · B2C · inspiration library for creators

Video posts got far more impressions; 250 link clicks; led into $6,500 in 60 days
“My first angle was to take the learnings from YouTube and publishing a different type of content on LinkedIn, like vlog-like content on LinkedIn, which is really popular on YouTube. That really created a pattern break.”
Workedfounder-brandorganic-short-video
Starter Story · 2026-08-22

attn.design · B2C · inspiration library for creators

Founder says it made the product resonate; 5 pro customers at $99
“I realized that there are a lot of people like me who are experts or professionals who had a bunch of experience who want to create their personal brand, but they don't know how to create content or videos, right?”
Workedpositioning-niche
Starter Story · 2026-08-22

attn.design · B2C · inspiration library for creators

Founder says it won interest and feedback; revenue reached $6,500 by day 60
“Yeah, so now that I was getting interest, I was also cold out-reaching and then getting somebody to say, "Hey, uh, great that you did a little bit of research about us. Uh, I'd like to see something."”
Workedoutbound-sales
Starter Story · 2026-08-22

attn.design · B2C · inspiration library for creators

5 paying customers at $99
“Attention Design is the gateway, so there's a free version, you can get inspired, you can start learning, and then there was a pro plan.”
Workedpricingpaywall
Starter Story · 2026-08-22

VueMagnet · QR codes for video creators

Unexpectedly became the main earner; most of the $6,500 in 60 days (implied)
“The second product, Viewmagnet, which is for later-stage creators, which I hadn't expected to be the hero of the story, ended up getting visibility of agencies who realized that they could actually use this to manage multiple creators and all of their lead magnets and all of their offers, and see analytics around it.”
Workedupsell-expansionpricing
Starter Story · 2026-08-22

attn.design · B2C · inspiration library for creators

Went from $0 across ~72 apps to $6,500 in 60 days
“So, I would push you, in the next 30 days, to go cold turkey off that, and not build any new features, or any new projects, or any new ideas.”
Workedportfolio
Starter Story · 2026-08-22

Numbers mentioned

SubjectMetricValueQuote
personGaurabh's app-building sprintcount
Goal: build 100 apps in 60 days (title presents it as achieved)
100 apps
goal
“So, I went all in, and I challenged myself to build about 100 apps in 60 days.”
personGaurabh's app-building sprintcount
Apps actually built in 60 days
72 apps
approximate
“Eventually, I got to about 72 apps within those 60 days.”
personGaurabh's ~72 apps before the challengerevenueUSD 0“Uh, but after that, I kind of didn't know what to do, so I did not really get any revenue from them.”
personStarter Story Challenge target for Gaurabhrevenue
Challenge goal: $1,000 revenue in 30 days
USD 1,000
goal
“And then, the goal that I want you to set is just to generate $1,000 in revenue for your business.”
attn.designrevenue
One sale in the first 30 days of the challenge
USD 99
approximate
“In reality, I managed to get one person to buy one of the products, Attention.design, was about $99.”
personGaurabh's LinkedIn contentcount
LinkedIn link clicks shown on analytics dashboard during days 30-60
250 link engagements“Uh, so if you look over here, there's 250 link engagements, which is basically people clicking on links who are interested in.”
personGaurabh's two products combined (attn.design + VueMagnet)revenue
Total after 60 days of the challenge; most earned late in days 30-60
USD 6,500
approximate
“So, after 60 days, I have 6,500 in revenue, and here's how it's broken down.”
attn.designpaying users
Pro plan customers after 60 days
5 customers“You know, that is something that has five customers who are paying $99.”
attn.designprice
Pro plan price (billing period not stated); free tier below it
USD 99“Attention Design is the gateway, so there's a free version, you can get inspired, you can start learning, and then there was a pro plan.”
personGaurabh's two products combinedrevenue
Goal: sustain $6,000/month for the next six months, then accelerate
USD 6,000/month
goal
“Even if I can keep the $6,000 per month for the next six months and then kind of accelerate, that'll be great.”