attn.design · B2C · inspiration library for creators
Cold-message prospects and send each a custom mockup or personal demo
Founder says it won interest and feedback; revenue reached $6,500 by day 60
Workedoutbound-sales
What they did
Once content drew interest, cold-reached prospects showing research about them; offered to make mock-ups for them and sent personalized demos of the whole platform; gathered product feedback from editors who could become customers.
What happened
Prospects responded ('I'd like to see something'); got product feedback; contributed to $6,500 revenue by day 60.
- Stage
- Early (early revenue)
This shipped together with other changes, so the result can't be credited to this alone.
“Yeah, so now that I was getting interest, I was also cold out-reaching and then getting somebody to say, "Hey, uh, great that you did a little bit of research about us. Uh, I'd like to see something."”
“So, I offered, you know, doing mock-ups for them. I also sent personalized demos of the entire platform, got product feedback from, you know, some of the editors who will potentially be customers of this product.”
Related topics
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