VueMagnet · QR codes for video creators
Sell a pricier agency plan so agencies can manage many creators in one place
Unexpectedly became the main earner; most of the $6,500 in 60 days (implied)
Workedupsell-expansionpricingpositioning-niche
What they did
Agencies discovered VueMagnet and realized they could use it to manage multiple creators' lead magnets and offers with analytics; offered a higher-value agency plan. Price and customer count not stated.
What happened
VueMagnet was 'the hero of the story'; with attn.design at 5 x $99, VueMagnet implicitly made most of the $6,500.
- Stage
- Early (early revenue)
“The second product, Viewmagnet, which is for later-stage creators, which I hadn't expected to be the hero of the story, ended up getting visibility of agencies who realized that they could actually use this to manage multiple creators and all of their lead magnets and all of their offers, and see analytics around it.”
“That agency plan, which was like a higher-value plan, charging more, right? Clearly, it worked for you.”
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More from this episode
- attn.design: Post about your journey every day on X, LinkedIn, Reddit and YouTube at onceLittle response, especially on X; Reddit needed heavy nurturing. One $99 sale in 30 days
- attn.design: Talk to two potential customers a day by phone or in personHard with no network among creators; few insights and one $99 sale in 30 days
- attn.design: Post YouTube-style vlogs on LinkedIn, where your network already isVideo posts got far more impressions; 250 link clicks; led into $6,500 in 60 days
- attn.design: Retarget from YouTubers to well-paid professionals who want to start making videosFounder says it made the product resonate; 5 pro customers at $99
- attn.design: Cold-message prospects and send each a custom mockup or personal demoFounder says it won interest and feedback; revenue reached $6,500 by day 60
- attn.design: Offer a free version to get people started, then sell a $99 pro plan5 paying customers at $99
- attn.design: Stop building new apps for 30 days and focus on selling twoWent from $0 across ~72 apps to $6,500 in 60 days