Brightmind · B2C · meditation app
Sell coaching, 4-hour online events and week-long retreats to app subscribers
Revenue up 50%
Workedupsell-expansionevents
What they did
Meditation app in a crowded category added online intensives, one-on-one coaching, monthly four-hour meditation events and week-long retreats, sold to its thousands of subscribers and tens of thousands of engaged email subscribers.
What happened
Revenue increased 50%.
In their words
Sub Club by RevenueCat · How Condé Nast Experiments, Bundles, and Wins — Michael Ribero, Condé Nast“And so he recently introduced online intensives, one-on-one coaching, monthly four-hour meditation events, week-long meditation retreats”
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