Liinks · B2C · link-in-bio page builder
Buy Google Search ads for people searching for your type of tool
Main growth channel for four years; easy to put money in and get money out
Workedpaid-search
What they did
Switched to Google Search ads after Instagram ads faded, targeting people actively looking for a link-in-bio tool or a web page builder. Spends about $100/day; it is his biggest expense and the channel he has relied on most for about four years.
What happened
Consistent main growth driver for ~4 years; easy to put money in and get money out
- Stage
- Growth
“I discovered that like Google Search ads were the sort of easiest because it was high-intent traffic, right? People are actually looking for a link in bio tool or like a web page builder, and it was quite easy to just, you know, put money in and get money out.”
“And that's sort of consistently been what I have been relying on most for growth, I would say over the last four years.”
“And then, my biggest spend is Google Ads. I spend about $100 a day on Google Ads.”
Related topics
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More from this episode
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- Liinks: Raise a $4/month plan to $5Nearly $5K more MRR, still trending up
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