Liinks · B2C · link-in-bio page builder
Run Instagram ads for a link-in-bio tool
First real growth; stopped working after an algorithm change around 2021-22
Mixedpaid-social
What they did
First scaling channel after reaching ~100 MRR. Worked early on, then Instagram changed its algorithms (around 2021 or 2022) and the channel stopped being viable. No spend or targeting details given.
What happened
Quite a bit of early growth, then no longer viable after an algorithm change
- Stage
- Growth (Early growth)
“And my first success that I had was actually with Instagram ads. Got quite a bit of growth early on from that, and then they changed their algorithms at some point, I can't remember if it was like 2021 or 2022, but that eventually became like not a viable channel for me anymore.”
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