GTM Sauce

Liinks · B2C · link-in-bio page builder

Build a new user's page from their Instagram profile at signup

Unknownonboarding

What they did

At signup users choose to start from their Instagram, from a link, or from scratch. The Instagram option scrapes the public profile (picture, name, public info), generates a banner, then lets the user pick a profile template and theme as starting points before a short celebration screen. He calls Instagram the best start because it is more structured.
Stage
Activation
13:37
“So, when you first create your account, you're given the choice between starting from your Instagram, from a link, or starting from scratch. Instagram's the best just cuz it's it's a little more structured.”
Charlie Clark
“We're basically scraping your Instagram profile, pulling in your profile picture and any information that is sort of publicly accessible.”
Charlie Clark

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